Raccoon: Children's toy industry market share is expected to exceed 300 billion in 2019

China is a big toy producer and a big toy consumer. According to relevant data, China's toy sales are currently growing at an average annual growth rate of 21.8%. It is expected that market sales in 2019 will exceed the sales target of 300 billion yuan. China's toy industry is in a period of rapid development. Especially after the opening of the second-child policy in 2016, it has promoted the rapid growth of China's toy industry and accelerated the development of China's toy industry. The development boom represented by the toy industry chain.

This also means that China's children's market is on the rise, and with the arrival of the baby boom, it is bound to be able to completely activate the children's market, stimulate the direction of the children's market and the operation of capital. In the future, China's children's market will be hot, especially in the field of children's toys, which has already ignited the market's dividend.

The toy market is splendid and diverse

There are many classifications in the Chinese toy market. Almost every segment will have different directions. The more common traditional toys have the following categories: electronics, mechanical models, plastic toys, wooden toys, etc. In addition to traditional toys, model toys, patent-licensed toys (movie toys, cartoon toys, etc.), dolls, high-tech toys, and educational toys are also increasingly sought after by consumers. A wide variety of toys are emerging, presenting the market in a variety of ways, adapting to the needs of consumers and the trend of the times.

With the significant increase in people's income level, people's spending on entertainment is gradually increasing. Especially in recent years, people are not limited to electric, assembled and decorative in traditional toys. When I wait for toys, I focus my attention on novel electronic and intelligent toys and high-end plush and cloth decorative toys. This also extends the development direction of more toy fields. At present, China's toy market is diversifying, and the whole industry is splendid and brilliant, showing an unparalleled industry charm.

Producers must adhere to the principle that entrepreneurs need to choose the right brand

“The toy market is booming and usher in the best development period. Any brand that engages in this industry will benefit from it. As long as we adhere to the correct development path, the quality of the toys will be welcomed by consumers. Accepted. In the face of hundreds of billions of market gaps, as long as the practitioner can withstand the temptation of small profits, adhere to the corporate vision and entrepreneurial mission, you can enjoy the dividend of the children's market. For entrepreneurs, if you want to be in the toy The field has gained a lot. It is very important to choose a brand with good reputation. This is related to the success or failure of entrepreneurship. I hope that every entrepreneur who is engaged in the toy field can gain something in this children's market and achieve results." The brand leader of the raccoon children's toy stroller said.

The Raccoon brand is a company engaged in the development and production of children's toy strollers. It has been deeply involved in the children's toy market for many years, and its business model has matured. Its products exceed 10,000, and its products are of high quality and are deeply loved by consumers. The raccoon brand is attracting investment from the market, inviting more entrepreneurs to join the toy field and realize the entrepreneurial dream!

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