With the rapid development of digital music, Universal Music Group will launch several new types of CD packaging in Europe in order to meet the increasing demand of customers for transmission media. These new packages cover a wide range of packaging types, from luxury to compact.
"We think we should re-help consumers to accumulate experience in buying CDs," said Max Hole of Universal Music Group International. According to Reuters, 90% of the goods we sell now are physical goods. In the past 20 years, the CD has not been modified too much.