In the past few years, wine and liquor have become extremely popular and have been highly favored by consumers and investors. In contrast, as our own ancestral rice wine has been neglected by many of us. However, under the mad market of wine and liquor, the growth of rice wine was overshadowed. According to statistics from January to November 2011, the national rice wine industry realized a total output value of 11.187 billion yuan, a year-on-year increase of 21.15%. Rice wine not only has a strong growth in the domestic market but also in foreign trade.
For the rice wine market, the current trend is toward high-end. The traditional rice wine is mainly based on jars of wine or traditional white wine. The impression in people's minds is synonymous with low prices. However, as rice wine companies such as Gu Yue Longshan began to move toward high-end production of exquisite ceramic bottles and fine white wine and other high-end bottles. Wine bottles have also become the preferred choice for yellow rice wine companies in product improvement and repositioning. In particular, the ceramic bottle, we believe that he not only meets our traditional packaging habits, but also reflects that in addition to the market characteristics of rice wine, many yellow rice wine companies are the preferred packaging.
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